by Mike Lay | Apr 9, 2024 | Local SEO
Nowadays, small business owners realise the importance of having a strong digital presence to showcase their offerings. Local SEO plays a crucial role in ensuring that your business is visible to the potential customers within your area. By implementing local SEO...
by Mike Lay | Mar 6, 2024 | SEO
The human brain can process images much faster and quicker than text. This is why visual content is in top demand these days. It is also possible to leverage the power of images for search engine optimisation. Here, we are going to outline precisely how you can...
by Mike Lay | Feb 20, 2024 | Local SEO
It would be wrong to assume that the SEO performance of a website relies solely on keywords. Google has changed its algorithms over the years. Now, the rank of the websites depends greatly on a lot of external factors other than the keywords. User Experience (UX)...
by Mike Lay | Jan 10, 2024 | SEO
A high-ranking website is every business’s dream. A higher position in the search engines translates to increased traffic and better visibility. This plays a major role in transforming the conversion rate of general viewers to buyers. The upgrade of site position...
by Mike Lay | Dec 26, 2023 | Local SEO
Digital marketing is evolving rapidly, with new strategies emerging each year. From marketing automation to personalized engagement, there are several key factors driving this transformation. However, it’s important to note that these factors are constantly...
by Mike Lay | Nov 27, 2023 | SEO
Search Engine Optimisation, or SEO, is a complex task comprising various steps. In modern days, when most businesses opt to go online, SEO plays a crucial role in pushing the website rank to the top. Search engines have their own algorithms that judge which website...
by Mike Lay | Oct 6, 2023 | SEO
In the Search Engine Optimisation process, the marketers’ primary attempt is to rank a website to the first position. However, making the website accessible is another prerogative many tend to forget. By accessibility, we mean the ease of use that enhances customer...
by Mike Lay | Aug 9, 2023 | SEO
Website design is one of the most vital requirements in online marketing. A properly designed website attracts more visitors, thereby fostering more business. To ensure good performance of the website, it is important to keep it well updated. The Need for Redesigning...
by Mike Lay | Jul 24, 2023 | SEO
Are you trying to improve your website rank but not achieving your goals? SEO is an essential part of any modern marketing plan. There are three types of SEO: On-page, technical and off-site. All of these can contribute to building a successful SEO strategy....
by Mike Lay | Jun 13, 2023 | Local SEO
As a business owner, you must set primary targets to ensure rapid growth. Online marketing is an excellent way to reach the customer’s mind, considering everyone now owns a phone with an internet connection. In an attempt to reach your goal, you must make your...
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